2013 December

Making Digital Soar For Hearst’s Successful Print Magazines

Posted by | Digital Media

Hearst Corporation Troy Young Head of Digital Elle Elle Decor Cosmopolitan Esquire Good Housekeeping digital publishing house

Directing the digital platforms of a company that publishes high-subscription print magazines like Cosmopolitan, Elle, Elle Décor, Esquire and Good Housekeeping, is no easy feat. Troy Young, recently appointed head of digital media for Hearst Corporation, believes that digital media and print media go hand-in-hand and that it is indeed possible to monetize digital platforms for successful print magazines.

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Pantene Tackles Gender Biases In The Workplace

Posted by | Advertising, Women in Business

Pantene Philippines Inspirational new ad gender dispels bais at work Moxie Media new age advertising women empowerment

Pantene Philippines’ compelling new advertisement deftly spotlights gender biases at work by showcasing how women are criticized for doing the same jobs that men are applauded for. Showing a man being lauded as ‘dedicated’ for working late into the night while the woman is labeled ‘selfish,’ this intelligent advertisement calls upon women to discard the effects of such regressive attitudes and remain strong.

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Moxie Mentorship: What Rising Blogger Raisa Tolia Learned From MissMalini.com’s Malini Agarwal

Posted by | Digital Media, Moxie Mentorship, Women in Media

Raisa Tolia mentee MissMalini.com MissMalini Malini Agarwal mentorship campaign India blogger mentor Moxie mentorship Women in Media Mumbai celebrity blogger India

A bright Bombay girl who started working when she was only 16, Raisa Tolia applied to Moxie Media’s Women in Media mentorship campaign with a passion to start a blog that would give a voice to female entrepreneurs and celebrate their successes. Paired with Malini Agarwal, founder and blogger-in-chief of MissMalini.com, the two have embarked upon an exciting and fulfilling mentorship.

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