Team Moxie

Instadiaries: Arianna Huffington Launches Huffington Post India

Posted by | Bollywood, Digital Media, Digital News, Instadiaries, Marissa Bronfman, Social Media, The Huffington Post

Moxie Media Arianna Huffington Launches Huffington Post India on Moxie Insider Instadiaries

From glowing sunrises seen at the Taj Mahal Palace Hotel to posing with Mother India while speaking at Mehboob Studios for The Times Lit Fest and meeting with spiritual leaders and Bollywood stars like Sri Sri Ravi Shankar and Sonam Kapoor, Arianna Huffington’s whirlwind trip through Mumbai and New Delhi to launch Huffington Post India was beautifully chronicled through snapshots shared on Instagram.

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Instadiaries: The Sartorialist Captures A Kaleidoscope Of Colors In India

Posted by | Digital Media, Instadiaries, Social Media, Travel

Moxie Media The Sartorialist in India Instadiaries Moxie Insider

From photoshoots on the banks of the River Ganges in Varanasi with Elle India to watching sunrise over Mumbai’s Gateway of India from the Taj Mahal Palace Hotel and catching Brown Paper Bag‘s Kanika Parab apply lipstick with an iPhone, Scott Schuman of The Sartorialist captured and shared a kaleidoscope of colors during his recent time in Delhi, Mumbai and Varanasi on his much-followed Instagram account.

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Vogue Empower: Vogue India Sees Red For Women’s Empowerment

Posted by | Empowerment, Fashion, Social Initiative, Women in Business

Moxie-Media-Vogue-Empower-Vogue-India-#futureisfemale

This October Vogue India launched its 7th Anniversary issue with Vogue Empower, an inspiring social awareness initiative dedicated to fostering women’s empowerment in India. With pledges from Bollywood stars, celebrated Indian designers, passionate activists, artists, athletes, business leaders and more, Vogue Empower’s message is: “It starts with you.”

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Emma Watson Launches HeForShe Campaign With UN Women

Posted by | Empowerment, Social Initiative, Women in Business

Moxie Media Emma Watson HeForShe UN Women Campaign Launch

UN Women Goodwill Ambassador Emma Watson recently launched the HeForShe campaign at UN Women Headquarters in New York, calling on all men to participate in global efforts towards ending gender inequality. Defined as a “solidarity movement for gender equality that brings together one half of humanity in support of the other of humanity for the entirety of humanity,” HeForShe asks men to pledge their solidarity and join more than 20,000 men from around the world who have done so. In a moving speech, Watson describes the ways in which gender inequality has personally affected her, how “feminism” has become a dirty word and why men must work towards equality today for a better tomorrow.

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The Cleavage Of Consent: Bollywood Actress Deepika Padukone, The Times Of India And The Twittersphere

Posted by | Digital News, Film, Social Media, Women in Business

Moxie-Media-Deepika-Padukone-BuzzFeed-India-Rega-Jha

This week the Indian Twittersphere was up in arms in defence of Deepika Padukone, who tweeted her outrage at a Times of India article about her cleavage and ultimately spurred a tidal wave of support and ignited a passionate discussion about the objectification of Indian women both online and off. In “The Cleavage of Consent Between Bollywood’s Leading Ladies and Their Voyeurs,” BuzzFeed India‘s Rega Jha argues that “objectifying Deepika Padukone without her consent… endangers every single Indian girl and woman,” a sentiment held by many but not all Indians. Journalist Pooja Bedi responded to critics in a Times of India piece that blamed the very Bollywood women who dance in item numbers for the attention they receive, aptly pointing out that the objectification of Bollywood’s male stars like Hrithik Roshan and Shah Rukh Khan is never criticized. The objectification of women is a global phenomenon that has particularly dangerous consequences in India, however it’s unclear which roles India’s national publications, Bollywood stars and Twitter users play in safeguarding the nation’s women.

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Topshop’s Social Catwalk at London Fashion Week

Posted by | Digital Media, Digital News, Fashion, Social Media

Moxie Media Topshop's Social Catwalk at London Fashion Week with Topshop Unique Spring/Summer 2015.

British-born trendy high street retailer Topshop promises to unveil the most social catwalk ever before seen on September 14th 2014 at London Fashion Week, when Topshop Unique’s Spring/Summer 2015 Collection hits the runway. While livestreams from catwalks around the world have become de rigueur, CEO of Topshop parent company Arcadia Group Sir Philip Green believes they’re going a step further by creating ‘a real revolution – one that we are proud to pioneer.’

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#ClientDiaries: Palladium Hotel Mumbai

Posted by | Client Diaries

Moxie Media Palladium Hotel The Sahib Room & Kipling Bar MissMalini Staycation StyleCrackerOur client Palladium Hotel, a bespoke luxury property located in the heart of Mumbai, reopened its grand doors in the latter half of last year and Moxie Media took over its digital reigns in December 2013 to help craft a new brand identity and build a unique and engaging social media ecosystem. Moxie Media launched Palladium Hotel’s Instagram account with the #PalladiumXmas contest and in the past eight months, has ideated and executed Instagram strategies for promoting Palladium Hotel and all its properties, building buzz around exciting in-house events like the StyleCracker Borough and launching restaurants like The Sahib Room & Kipling Bar.

Whether it’s capturing and sharing original photographs for Chinese New Year and Valentine’s Day or curating the best of guest photos, such as images from MissMalini‘s Staycation, Moxie Media continues to work towards positioning Palladium Hotel’s Instagram account as the country’s most exciting window into the world of a luxury hotel.

SEE MORE OF OUR WORK HERE.

Verizon Urges The World To ‘Inspire Her Mind’

Posted by | Advertising

Verizon advertisement ad campaign powerful women's empowerment science growth math technology girls push education break gender stereotypes gender bias gender equality Reshma Saujani Adweek Huffington Post Girls Who CodeOne of Verizon‘s latest advertisements highlights behaviour that many unknowingly perpetuate: discouraging girls from their natural interest in science. The ad reveals how young girls’ innate curiosity in nature and mechanics is slowly but surely quashed by well-meaning parental warnings, which contributes to the dismal proportion of women who ultimately work in a scientific field. Verizon says it’s high time we ‘Inspire Her Mind’, starting from childhood.

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