NO MORE’s Official Super Bowl Ad Calls Attention To Domestic Violence

Posted by | Advertising, Digital Media, Empowerment, Social Initiative

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NO MORE’s gripping PSA for the National Football League’s (NFL) Super Bowl is reportedly based on a true story, which went viral on Reddit last year. A former 911 dispatcher recalled taking a call from a woman who pretended to order a pizza in order to get police to respond to her home without alerting her abuser. After reenacting the call, the 60-second spot ends with the compelling words: “When it’s hard to talk, it’s up to us to listen.”

This isn’t the first collaboration between the NFL and No More; previously they created a series of PSAs titled “Speechless,” which featured football players emoting over domestic violence. No More Director Virginia Witt told Rolling Stone, “We hope thisNo More PSA will bring Americans together—on a day families and friends spend together—in the effort to end domestic violence and sexual assault.”

LEARN MORE ABOUT THE NO MORE’S CAMPAIGN HERE AND WATCH EMMA WATSON LAUNCH THE HEFORSHE CAMPAIGN HERE

Sport England’s ‘This Girl Can’ Campaign Celebrates EveryBODY

Posted by | Advertising, Digital Media, Empowerment, Fitness, Social Initiative, Social Media

 THisGirlCan

With the Standard Chartered Mumbai Marathon drawing many female runners last weekend, from the Ethiopian winning trio to actor/activist Gul Panag and pâtissier Pooja Dhingra, the Sport England ‘This Girl Can’ campaign inspires women to stop worrying about their looks and take up a sport, irrespective of their shape or size. With clever, motivating catchphrases like “I jiggle, therefore I am”, “Hot and not bothered” and “Sweating like a pig, feeling like a fox,” the campaign makes sweat sexy.

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Shocking Cosmopolitan UK Cover Protests Honor Killings

Posted by | Advertising, Empowerment, Social Initiative

Moxie Media Cosmopolitan UK Honor Killings Protest Cover with Shafilea Ahmed by Leo Burnett Change for Karma Nirvana

Cosmopolitan UK raises awareness about honor killings with their shocking special-edition February 2015 magazine cover depicting seventeen year-old British-Pakistani Shafilea Ahmed’s horrific murder by suffocation. Designed by award-winning agency Leo Burnett Change in partnership with Karma Nirvana, a UK-based charity helping victims of honor-based violence, the magazine cover seeks to spread awareness and inspire change, with the ripping of the plastic encasement signifying women “breaking free” from violence.

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Looking Back, Looking Ahead: Moxie Media’s Top Stories Of 2014

Posted by | Advertising, Art, Beauty, Bollywood, Client Diaries, Digital Media, Digital News, Empowerment, Fashion, Film, Fitness, Food, In the Press, Instadiaries, Interior Design, Marissa Bronfman, Moxie Mentorship, Moxie Secrets, Social Initiative, Social Media, The Huffington Post, Travel, Women in Business, Women in Media

Marissa Bronfman Instagram Brown Paper Bag Mumbai Photo Trail BPB Weekend

At Moxie we’re known for creating and popularizing two hashtags that describe our work and passion with precision: #futureisdigital and my personal favorite, #futureisfemale. Looking back on an incredible year and preparing for another with both gratitude and unbridled enthusiasm, we are so proud of the hard-earned milestones that have punctuated 2014, many of which were born from a very powerful [digital + women's empowerment] equation that continues to define who and what this agency is and does.

In January of this year, we featured inspiring stories about superhero(ine) women Sara BlakelyFatima Bhutto and Angela Ahrendts on our blog Moxie Insider and Brown Paper Bag launched their Photo Trail series with my Instagram images, which hold clues to the #futureisgreen food project we’re preparing to launch in 2015. Nokia empowered us to take our national Women in Media panel series and Moxie Mentorship program to Social Media Week Bangalore in February, during which time our panelists sparked an international furor amongst feminists on social media that resulted in articles in both Huffington Post and Firstpost.

#futureisfemale moxie mentorship india's first international mentorship program for Indian women youtube video women's empowerment marissa bronfman

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The Kochi-Muziris Biennale 2014 Launches Today In Kerala

Posted by | Art, Travel

Moxie Media Kochi Muziris Biennale 2014 India

The second edition of the celebrated Kochi-Muziris Biennale launches today with 100 artworks by 94 artists from 30 countries for 108 days in Kochi, India. Founded by Indian artists Bose Krishnamachari and Riyaz Komu, the first Kochi-Muziris Biennale witnessed hundreds of thousands of visitors from around India and the world, over 22 million website hits and an outpouring of applause and support from Indian and international attendees, artists, art institutions, global corporations, respected journalists and news organizations.

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Instadiaries: Arianna Huffington Launches Huffington Post India

Posted by | Bollywood, Digital Media, Digital News, Instadiaries, Marissa Bronfman, Social Media, The Huffington Post

Moxie Media Arianna Huffington Launches Huffington Post India on Moxie Insider Instadiaries

From glowing sunrises seen at the Taj Mahal Palace Hotel to posing with Mother India while speaking at Mehboob Studios for The Times Lit Fest and meeting with spiritual leaders and Bollywood stars like Sri Sri Ravi Shankar and Sonam Kapoor, Arianna Huffington’s whirlwind trip through Mumbai and New Delhi to launch Huffington Post India was beautifully chronicled through snapshots shared on Instagram.

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Huffington Post India Launches Today In Association With Times Of India Group And Times Internet

Posted by | Bollywood, Digital Media, Digital News, Marissa Bronfman, Social Media, The Huffington Post, Women in Media

Huffington Post Inda launches today in association with the Times of India Group on Moxie Media's blog Moxie Insider

The Huffington Post debuts Huffington Post India today on Monday December 8th 2014 in association with The Times of India Group and Times Internet. The New Delhi-based editorial team has launched Huffington Post India with leading stories about the recent Uber Delhi rape case, as well as featured blog posts by Huffington Post Founder Arianna Huffington, celebrated authors William Dalrymple and Chetan Bhagat, Bollywood actor Rahul Khanna, popular chef Vikas Khanna and more. “India has always held a deeply personal significance to me,” says Huffington in her blog post “Namaste: Introducing HuffPost India,” which focuses deeply on India’s spiritual roots and rituals, a topic central to Huffington’s life and work. Huffington promises that Huffington Post India will report on “all the challenges India is facing,” as well as ‘relentlessly tell the stories of what is working.’

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JSM Digital Management: Hard Rock, Pinkberry, CPK, Shiro, Asilo & More

Posted by | Digital Media, Digital News, Social Media

Moxie Media JSM Digital Management for Hard Rock Cafe, Pinkberry, California Pizza Kitchen, Shiro, Asilo and more.

Moxie Media is pleased to now be leading digital management for JSM, India’s second largest premium restaurant group that operates 30 outlets of Hard Rock Cafe, Pinkberry, California Pizza Kitchen, Shiro, Asilo, The Big Kahuna (formerly Trader Vic’s Mai Tai), Plus 91 and Ginger Tiger in Mumbai, Delhi, Bangalore, Chennai, Pune and Hyderabad.

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